Enabling contact-related personalization when retrieving Sitecore content for native mobile apps

When it comes to retrieving Sitecore content for native mobile apps, the first thing that comes to mind is to use Sitecore Layout Service REST endpoint and Dictionary Service. And considering that the Layout Service rendering process goes through the Rendering Engine, personalization rules will be respected. However,  there is a caveat, in the context …

An alternative approach for sending interaction data from native mobile apps to Sitecore

An approach to use the Sitecore Universal tracker for sending interaction data from native mobile apps to Sitecore, described in the previous blog post,  might not be feasible in some cases, for example, when the versions of Sitecore does not support it. In this case, another approach can be taken by using xConnect together with …

Approaches for writing interaction data from native mobile apps to Sitecore with examples for Android (Kotlin)

Leveraging  tracking not only on the web channel but also on mobile apps will provide greater and more detailed reports for marketers to identify patterns and trends to achieve better conversion. In this blog post I will share what are available approaches for writing interaction data from native mobile apps to Sitecore, with examples for …